SmartCHANGE Launches Instagram and Threads Accounts to Promote Healthier Lives

News banner with the following text: Healthy Lifestyles are coming to Threads and Instagram! Follow us @smartchange_eu

We’re excited to announce that SmartCHANGE is expanding its communication efforts with the launch of dedicated accounts on Instagram and Threads!


These new platforms will allow us to connect more directly with key audiences—particularly families, children and youth, and health professionals—who are central to the project’s mission of preventing non-communicable diseases (NCDs) through early lifestyle interventions. Instagram and Threads offer dynamic, visual-first environments that are well-suited to engaging users with clear, accessible, and inspiring health messages.

Through these channels, we’ll be sharing information on healthy lifestyles, updates on our proof-of-concept studies, tips and facts on physical activity, nutrition, and sleep, and stories from SmartCHANGE collaborators and participants. Instagram will also serve as a window into the project itself—featuring behind-the-scenes updates, photos and video content from meetings, events, and workshops across our partner countries. This will allow our audience to follow along more closely with what’s happening within SmartCHANGE and how we are progressing towards our goals.

We believe that prevention begins with knowledge, and that the right information, delivered in the right way, can empower both individuals and communities to make informed choices. Instagram and Threads will help us break down complex ideas into everyday language, supported by relatable visuals and interactive content.

Follow us on Instagram and Threads to join us on this journey. Whether you're a parent, a teacher, a healthcare professional, or simply someone who believes in the importance of a healthier future, we welcome you to our growing community.

Stay tuned—your health journey might just start with a scroll.